Trudi is the Chief Commercial Officer at SBAAS, bringing more than 20 years of experience in senior management roles. She has a strong track record of leading teams through transformation, navigating complex areas such as finance, human resources, and payroll, and supporting successful acquisitions. Her strategic mindset and natural ability to negotiate have consistently driven positive change and strong business outcomes.
She is deeply passionate about small business, viewing it as the backbone of Australia’s economy. Trudi takes a hands-on approach to leadership, focused on developing team capability, encouraging critical thinking, and fostering a culture of continuous improvement. Under her guidance, teams not only meet expectations but consistently exceed them.
With strengths in financial management, project delivery, stakeholder engagement, and communication, Trudi plays a key role in enhancing organisational performance and customer experience. She is a collaborative and forward-thinking leader, committed to helping small businesses grow, succeed, and reach their full potential.