Your Trusted
Marketing & Growth Team

Boost your business potential with tailored strategies, expert consultation, and hands-on assistance designed for your success.

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Marketing Consulting With SBAAS

At SBAAS, we provide clear advice and practical solutions to help your small business succeed. Whether you are starting a new venture or improving your current operations, our expert consultants are here to guide you.

We assess your business needs, identify opportunities for improvement, and implement strategies that drive growth and increase efficiency. Our services focus on delivering results that matter to your business.

Growth by Acquisition

Growing your small business through acquisition is a powerful strategy that accelerates growth and expands your market presence faster than organic methods alone.

Acquiring an existing business gives you immediate access to an established customer base, experienced staff, and proven operational systems.

This reduces the time and resources needed to build these from scratch and provides a competitive edge in your industry.

Moreover, acquisitions often bring valuable intellectual property, technologies, or product lines that complement your offerings, enhancing your ability to serve your clients more effectively and diversify revenue streams.

The acquisition also provides a unique opportunity to scale your operations strategically. Instead of facing market entry challenges or expanding organically in saturated industries, purchasing an established business allows you to secure prime market positioning.

You can mitigate risks, identify synergies, and strengthen your financial standing with the right due diligence. Additionally, acquiring a competitor or complementary business can help eliminate competition, create economies of scale, and optimise your supply chain, ultimately driving profitability and long-term sustainability.

By leveraging acquisitions, small businesses can evolve into formidable industry players, unlocking unparalleled growth opportunities.

Creating Culture

You know we love him; I mean, he’s been stealing our thoughts as his own for many years now.

I mean, he’s been doing it for longer than we’ve had the thoughts!

Why SBAAS?

At SBAAS, we align with Simon Sinek’s ‘start with why’ philosophy (or is he spruiking ours? No, you’re right, it’s his!), helping you articulate the unique reasons behind your business’s existence and how it solves customer challenges.

Your audience is seeking distinctive solutions stemming from your unique ‘why’.

CRM & Marketing Automation Simplified

SBAAS demystifies CRM and Marketing Automation, helping you find and implement solutions that resonate with your business ‘why’, enhancing customer engagement and streamlining your marketing efforts.

Fostering Community Engagement

Understanding the importance of Corporate Social Responsibility (CSR), we assist in cultivating a culture of giving that reflects your ‘why’, enhancing your brand’s societal contributions and community support.

Customised Marketing Strategy

Whether elevating your business profile, attracting more customers, or launching new products, SBAAS develops a bespoke marketing strategy that resonates with your business ‘why’. We work together to create a comprehensive plan and offer ongoing support to ensure successful implementation.

Effective Marketing Communications

We refine your branding, positioning, and messaging to ensure they echo your ‘why’, ensuring every marketing channel from your website to social media embodies your business’s core purpose. With SBAAS, harness the power of strategic marketing rooted in your ‘why’. Let’s journey together towards extraordinary growth. Please contact us to transform your business by starting with ‘why’.

Consistent Social Media Branding

We manage your social media presence, keeping your brand’s ‘why’ consistent and engaging. This allows you to concentrate on other vital business areas while we ensure your brand message remains coherent and impactful.

Transformative Web Solutions

With most consumers turning to the internet for product research, having a solid online presence is crucial. SBAAS is committed to ensuring your website reflects your brand’s ‘why’, strengthens customer loyalty, and encourages repeat business. We tailor our services to meet your business needs, from template designs to bespoke websites.

Engaging Newsletters


SBAAS can initiate and maintain a regular newsletter for your audience, establishing a continuous connection that reiterates your brand’s ‘why’ and underscores your expertise.

Effective Tender Writing

We offer professional, tailored tender writing services to help businesses secure lucrative contracts. Specialising in government and private sector tenders, our expert team provides comprehensive support, including strategy development, bid management, compliance checks, and proposal writing, ensuring submissions are compelling, compliant, and competitive.

Effective Grant Writing


We specialise in crafting successful grant applications for businesses, non-profits, and community organisations. Their services encompass grant identification, proposal development, compliance checks, and post-application support, ensuring each submission is compelling and aligned with funders' criteria. With expertise across various industries, we tailor strategies to secure essential funding for sustainable growth.

Our goal is simple: to help you overcome challenges and build a strong foundation for your business’s future.

Ready to grow? 

Why Choose Us?

At SBAAS, we focus on delivering clear, practical solutions that produce real results. Our experienced team works closely with you to understand your business challenges and goals. We provide advice that is easy to apply and helps your business grow efficiently.

Why Businesses Choose SBAAS
  • Expert Team: Our consultants bring years of experience across industries, ensuring you receive reliable, informed guidance.
  • Clear Communication: We explain strategies in straightforward terms, so you always understand the steps involved.
  • Practical Solutions: We provide actionable recommendations that are simple to implement and lead to measurable improvements.
  • Customised Support: Every plan we create is specific to your business, addressing your unique needs and goals.

Choose SBAAS for the support you can trust. We focus on what matters most—helping your business succeed.

Case Studies

What Our Clients Are Saying About Us

Frequently Asked Questions

Why choose SBAAS?

SBAAS brings over 20 years of senior management experience, offering customised solutions in business coaching, executive mentoring, and strategic planning.

Our proven track record in leading SMEs to success makes us a trusted partner for your business needs.

SBAAS stands out due to our personalised approach, ensuring each service is meticulously tailored to fit your unique needs.
With a focus on creating shareholder and stakeholder value, we offer a comprehensive suite of services that covers all aspects of strategic development and execution.

Our fees vary depending on the scope and complexity of the project.
We provide an initial consultation to understand your needs and then offer a detailed proposal with clear pricing.

SBAAS has experience across various industries, including trades, manufacturing, hospitality, real estate, healthcare, education, and not-for-profit sectors, bringing knowledge and insights to each project.

Getting started is easy. Book a discovery call for an initial consultation where we can discuss your business challenges and aspirations.

From there, we’ll outline how our services can meet your needs and the steps to begin our partnership.

Measure the success of your marketing activities by setting clear, measurable objectives and key performance indicators (KPIs) such as website traffic, lead generation, conversion rates, customer acquisition costs, and sales revenue.

Digital marketing involves promoting products or services through digital channels like search engines, websites, social media, and email.
It differs from traditional marketing, which uses channels like print, broadcast, and direct mail by being more interactive, measurable, and cost-effective.

Content marketing can attract and engage your target audience, build brand awareness, and establish your business as a thought leader in the industry.
It provides value to your customers, encouraging loyalty and repeat business.

A marketing plan outlines your business’s strategy for promoting its products or services. It’s crucial because it guides your marketing efforts, helping you target the right audience, allocate resources effectively, and measure success.

Your marketing plan should be reviewed and updated annually to reflect market changes, business objectives, and customer behaviour.
However, more frequent updates may be necessary based on significant market shifts or business changes.

A comprehensive marketing plan should include a market analysis, target audience definition, marketing objectives, strategies and tactics, budget, and a timeline. It should also have metrics for measuring success.

Identify your target audience by analysing your current customer base, conducting market research, and understanding who benefits most from your product or service.
Consider demographics, psychographics, and buying behaviours.

Marketing strategy defines your overall business goals and direction, while tactics are the specific actions taken to achieve these goals.
Strategy is the plan, and tactics are the execution.

Set your marketing budget based on your business objectives, historical spending, industry benchmarks, and expected return on investment. Allocate funds to different channels based on their effectiveness and your strategic priorities.

The effectiveness of marketing channels varies by business and market.
However, commonly successful channels for small businesses include social media, email marketing, content marketing, search engine optimisation (SEO), and local advertising.

Social media is important for small businesses as it allows them to connect with customers, increase brand awareness, promote products or services, and monitor market trends and competitor activity.

When creating a marketing campaign, consider your business goals, target audience, message, budget, chosen marketing channels, and how you will measure success.
Could you tailor your campaign to align with your overall marketing strategy and objectives?

Our Clients

Our Clients - Not for Profit

Our Clients - Government

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