Your Trusted
Small Business Coaching Team

Boost your business potential with tailored strategies, expert consultation, and hands-on assistance designed for your success.

we help get your results sbaas

Actually Supported Business Coaching

Systems, Brains, Advice and Actual Support

Real Support. Real Systems. Actually Delivered.

Running a business shouldn’t feel like you’re doing everything yourself with a whiteboard, some duct tape, and good intentions. Whether you’re managing a team, leading a practice, running a venue, or juggling multiple hats as a founder, we’re here to make sure you’re not doing it all alone.

What is Actually Supported Business Coaching?

Actually Supported business coaching is SBAAS’s flagship support program for small to medium enterprises across Australia. It is designed for people who are ready to grow a business that runs well, feels good, and makes sense.

Not a series of generic tips or a motivational talk, but rather, real, structured support. From people who know what works and actually do the work with you. From compliance to campaigns, we’ve got you covered.

This isn’t off-the-shelf consulting; it’s a partnership. Practical. Reliable. Bespoke.

What Is Actually Supported?

Actually Supported combines the insight of seasoned business advisors with hands-on execution of an operations team. We’re not just coaching you, we’re rolling up our sleeves with you. This program gives you the structure, tools, and tailored guidance to keep your business compliant, consistent, and moving forward.

Our program gives you a rhythm and a reliable team behind you.

What Do You Get?

Every month, you’ll receive:

  • One-on-one business coaching focused on your goals and growth
  • Full bookkeeping and payroll, including accurate BAS preparation and lodgement
  • Support to stay compliant with ATO, ASIC, Fair Work and your sector
  • Social media content created and scheduled for you
  • Strategic email campaigns written, designed and delivered
  • A performance dashboard that tells you what’s working and where to focus next
  • Phone and email access when questions pop up or decisions need backup

You can also choose from our optional add-ons:

  • Standard operating procedures (SOPs), team policies and process documents
  • Grant and tender search services, with application support available separately

 

This is Actually Supported business coaching, designed to lighten your load without losing your grip on the business you’ve built.

It’s the coaching program that works as hard as you do.

Who It’s For

Actually Supported is built for:

  • Service businesses and trades looking for cleaner systems and more control
  • Allied health practices ready to grow without sacrificing practitioner wellbeing
  • Hospitality operators balancing rosters, cash flow and customer service
  • Professional service providers ready to level up their operations and outcomes
  • Not-for-profits and charities needing business clarity with purpose-led care
  • Training organisations and RTOs seeking a backend structure to match their delivery

Whether you have 1 staff member or 50, Actually Supported grows with you.

Why SBAAS is Different

With over 20 years’ experience spanning education, law, and non-profit leadership, our Managing Director doesn’t just coach businesses.

He advises the Small Business Association of Australia and the Government.

Our Chief Commercial Officer has two decades of senior leadership in finance, operations, bookkeeping, and payroll.

Your business is in the hands of those who understand numbers and people.

Our team has supported councils during COVID-19, guided multinationals through complex transitions, and stood by sole traders building something from scratch. We’ve done this work, and we do it with heart.

Why Actually Supported Business Coaching Works

This isn’t about theory. It’s about traction.

  • We speak plainly, not in buzzwords
  • We build systems you’ll actually use
  • We show up consistently, without overcomplicating things
  • We care about your business, your people, and your outcomes
  • You won’t get dropped into a funnel or handed a 97-page PDF.
  • You’ll get a committed team that partners with you through every stage, every step, and every shift.
  • We take the work seriously. But we also know how to enjoy the process, because building something meaningful should feel good.

What It Costs

Actually Supported starts at $1,750/month. Packages scale based on team size and complexity.

You’ll never pay for things you don’t need—and you’ll always know what’s included.

Ready to Feel Actually Supported?

It’s time to stop holding your business together with guesswork. It’s time for systems that support your growth, a strategy that reflects your values, and a team that genuinely cares about your success.

Our goal is simple: to help you overcome challenges and build a strong foundation for your business’s future.

Ready to grow? 

Why Choose Us?

At SBAAS, we focus on delivering clear, practical solutions that produce real results. Our experienced team works closely with you to understand your business challenges and goals. We provide advice that is easy to apply and helps your business grow efficiently.

Why Businesses Choose SBAAS
  • Expert Team: Our consultants bring years of experience across industries, ensuring you receive reliable, informed guidance.
  • Clear Communication: We explain strategies in straightforward terms, so you always understand the steps involved.
  • Practical Solutions: We provide actionable recommendations that are simple to implement and lead to measurable improvements.
  • Customised Support: Every plan we create is specific to your business, addressing your unique needs and goals.

Choose SBAAS for the support you can trust. We focus on what matters most—helping your business succeed.

Case Studies

What Our Clients Are Saying About Us

Posted on Google Google
Kallia Koronaiou profile picture
Kallia Koronaiou
4 days ago
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Eric and Trudi are both lovely, knowledgeable and genuinely passionate about helping small businesses succeed. They're approachable, professional and have a great sense of humour! They make every conversation enjoyable while sharing their knowledge and experience. Highly recommend!
Posted on Google Google
Ashleigh Atkinson profile picture
Ashleigh Atkinson
5 days ago
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Eric and Trudi will help guide your business to the next level, by doing all the boring compliance work you don’t even realise you need. Exceptional team you need on your side!
Posted on Google Google
Navin Chandra profile picture
Navin Chandra
6 days ago
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Eric and Trudi from SBAAS are absolute legends! They really know their stuff when it comes to helping businesses, and what I like most is that they're just really easy to deal with. No complicated jargon or fancy talk, just good, practical advice that actually makes sense. You can tell they genuinely care about the people they work with, and they're always happy to share their knowledge and help wherever they can. There's so much experience between the two of them, and they're just all-round good people who are always willing to lend a hand. The only downside is Eric's dad jokes. Unfortunately, the advice he gives is so valuable that you just have to put up with them! Both lovely people who really know what they're doing and would happily recommend them to anyone running a business. Five stars for Eric and Trudi. Can't say the same for his jokes...
Posted on Google Google
Derek B profile picture
Derek B
6 days ago
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Eric and the team from SBAAS are incredibly knowledgeable and experienced business advisors who brings a wealth of practical insights to the table. What really stands out is their ability to look beyond the surface, ask the right questions and help business owners see opportunities they might otherwise miss. They are approachable, genuinely passionate about helping businesses succeed and clearly understands the challenges that come with running and growing a business. If you're looking for a trusted business consultant who can offer valuable strategic advice and a fresh perspective, Eric and SBAAS are definitely a team worth speaking with. Highly recommend.
Posted on Google Google
Michael Mitchell profile picture
Michael Mitchell
6 days ago
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
One of the most knowledgeable business coaches around, especially when it comes to industries heavy in compliance.
Posted on Google Google
ezy az ABC profile picture
ezy az ABC
77 days ago
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Eric went above and beyond during our initial consultation regarding start-up structure and the best way forward. It was an enriching conversation, and I now have much more confidence moving forward in what already feels like a true partnership.
Posted on Google Google
Marco Rose profile picture
Marco Rose
94 days ago
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Would definitely recommend Trudi and Eric from SBAAS, always super friendly! They have assisted me with book keeping services and implementing systems within my business. Would give 6 stars if i could!
Posted on Google Google
Alysia profile picture
Alysia
124 days ago
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
When I was looking to start my disability support business, I came across SBAAS and had the absolute pleasure of working with Eric and Trudi. They were genuinely so lovely from day one. They went above and beyond for me in every way and I honestly couldn’t recommend them enough! I always felt so supported and like I had people in my corner who actually cared about what I was trying to build. They were super easy to talk to, really patient and took the time to understand my vision and what I wanted my business to look like. Nothing ever felt rushed or transactional. Even now, I still feel like I could reach out if I needed help or had questions and they’d be more than happy to help. I'm so grateful for them and everything they did to help me get started. Thank you Eric and Trudi!
Posted on Google Google
Family Aquatics profile picture
Family Aquatics
131 days ago
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
This is a man with a heart and integrity I would recommend Eric to support any business His experience and knowledge know no bounds My business needed his help, and he has gone way above my expectations
Posted on Google Google
Hue Marie Sean profile picture
Hue Marie Sean
133 days ago
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
As a startup social enterprise, our team of three had never built a business together before, so having the support of Eric and Trudi Allgood from SBAAS has been invaluable. From business planning, policies and procedures through to bookkeeping support and strategic advice, they've helped us put the right foundations in place for sustainable growth. What we love most is that they don't just give advice—they keep us accountable and focused on moving forward. Many of the things we've struggled with as a new business were second nature to them, and their guidance has saved us countless hours, mistakes and headaches. As sponsors and supporters of our community art gallery, they've also been incredibly generous with their time and encouragement. It's clear they genuinely care about helping small businesses succeed. We're incredibly grateful for their support and would highly recommend SBAAS to any business owner looking for experienced advisors who truly have your best interests at heart.

Frequently Asked Questions

What does Actually Supported business coaching include?

Actually Supported is a complete business support package that combines monthly coaching, full-service bookkeeping, BAS and payroll, compliance checks, marketing execution, and performance reporting. It also includes phone and email support for those daily “can I just ask…” moments. Optional extras include SOP creation and grant or tender search services.

Consultants may work on various services, including business planning, marketing strategy, financial forecasting, operations management, and risk management. By collaborating with a consultant, you can access expert advice that may be too costly or complex to develop in-house.

Most coaches give you strategy. We give you that—and execution. While you’re focusing on leadership, delivery, and growth, we’re running the numbers, preparing your BAS, publishing your socials, and reviewing your performance. This is support that works alongside you, not just advice from a distance.

We support small to medium businesses with 1 to 20 staff. This includes tradies and service businesses, allied health practices, hospitality venues, RTOs and training providers, professional service firms, charities and not-for-profits. If you’re growing—or ready to—this is made for you. For businesses with 20+ staff, ask us about our support programs for you.

The program starts at $1,750/month, based on your team size and requirements.

Every package includes core services, with the option to customise based on your needs.

Absolutely. While each package has a structured core, we tailor the support to your business model, size, goals, and operating rhythm. Whether you’re scaling your team or cleaning up your systems, we’ll match the support to your stage.

We offer a grant and tender search service to help identify funding opportunities for your business or organisation. If you need help preparing the application itself, we can offer this as a separate service.

We’ve worked with everyone from solo trades and not-for-profits to regional operators, national brands and government clients. During COVID-19, we delivered support lines for local councils. We’ve helped first hires happen, marketing plans go live, and entire reporting systems get rebuilt. You’ll be in good company.

Yes. It is built to help small or early-stage businesses set strong foundations and established business thrive. If you’re unsure how to manage your growth, handle compliance, or market yourself with confidence, we’re ready to help you get clear and moving.

No. We work month-to-month because we believe support should be earned, not locked in. You’re free to stay for as long as you’re getting value, and you can pause or exit any time.

You’ll get a monthly report summarising your financial performance, marketing impact, compliance activity, and operational progress. Then, we meet with you to review it, answer your questions, and refocus your plan for the month ahead.

Yes, this is one of the things our clients love most. We make sense of your reports, explain what the numbers mean, and help you make confident decisions.

You won’t need to guess where your business stands.

You’ll know.

We do, and we love it.

Our team has supported charities, community organisations, and social enterprises with the same attention and strategy we give our commercial clients.

Both our Founders have held Executive positions in Not-For-Profits, so we understand your unique challenges and can help you grow sustainably.

Our Clients

Our Clients - Not for Profit

Our Clients - Government

Articles

Business assets

If You Stopped Tomorrow, What Would Be Left to Sell?

One in three Australian small business owners plans to retire within five years, and only..
The right to disconnect

Your After-Hours Email Just Became a Legal Question

Your people can now refuse to monitor or answer work contact outside their hours, unless..
Grant writer cost 1

Grant Writer Cost in Australia: Why the Cheapest One Tells You Not to Apply

A grant writer in Australia typically costs $50 to $300 or more an hour, or..

Ready to take your business to the next level?

Skip to content